Geneva College's national chapter of the Public Relations Student Society of America (GC PRSSA) recently hosted a conference call with Matt Prince, Social Media Manager for the Walt Disney Company.

During the event, Prince discussed his journey in becoming a public relations professional, detailing his 10 personal branding tips to an audience comprised of GC PRSSA members and invited guests. Following the discussion, members of the audience were given the opportunity to speak with Prince and ask follow-up questions.

“His presentation was very engaging and gave the students valuable tools to use in the professional world,” says visual communication major Amanda Tyson.

In 2011, Prince was named to the “40 Under 40” list of top professionals as selected by OC Metro Magazine. Before handling social media for Disney, he oversaw speech writing and strategic communications for Disneyland Resort’s executives as the Senior Manager of Executive Communications.

Before joining Disney, Prince served as Director of Communications for the Orange County Business Council where he was responsible for all marketing, media, web and communication components for the organization representing over 200 of Orange County’s largest employers. Prior to that, he worked in the Public Information Office for the City of Anaheim where he was responsible for the strategic marketing campaign for the City’s 150th Anniversary.

“We are honored and humbled that we could speak with such an influential and successful person in our industry,” says GC PRSSA President Ben Butler.

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Geneva College invites students to accept the challenge of an academically excellent, Christ-centered education. Offering nearly 40 undergraduate majors, an Adult Degree Completion Program with fully online and campus-based options, and seven graduate degrees, Geneva has programs that place students at the forefront of higher learning. Adhering to the inerrancy of scripture, the liberal arts core curriculum fosters a breadth of knowledge through the study of humanities, social and natural sciences, and experiential learning.