Music Business - Degree Programs | Geneva College
Geneva College

BA Major

Music Business

Explore how business and administration play a vital role in the music industry

Music connects people. Learn how public relations, music theory, and communication play an essential role in bringing people together. A music business degree from Geneva provides you with the business acumen, music knowledge, and Christ-like love for people necessary to succeed in the music industry.

Geneva prepares you to make a meaningful impact in your career, community and life.

Marketable Skills

Geneva’s music business degree gives you marketable professional skills in the areas of music publishing, licensing, law, touring, entrepreneurship, and more

Creative and Administrative

With a unique combination of music and marketing, administration, and communication courses, you’ll be well-equipped to work within the music industry

Intern in Nashville

Intern at the Contemporary Music Center in Nashville, Tennessee to learn the ins and outs of music and management

Key Courses

Music Fundamentals Courses

Dive into the fundamentals of music as you study music history, world and popular music, and essential skills

Legal and Ethical Aspects of Music

Learn about applications of contract, copyright, and other laws to music with consideration of Christian ethics in arts and entertainment

Survey of Music Industry

Gain the industry background you need as you learn about music wholesaling and retailing, personal and concert management, and more

Internship at CMC

Put theory into practice in Nashville, TN, as a music business intern at the Contemporary Music Center

Experienced & Accomplished Faculty

Career Outcomes

Graduates who aspire to have an impact in their communities and their careers through a Geneva Education gain expertise in this field enhanced by academics rooted in Christian values and ethics in Geneva’s program.


of the Geneva students who apply for an internship with the Contemporary Music Center in Nashville, Tennessee are accepted

“I love music because it is a beautiful medium through which to communicate the thoughts of the heart. Music has no barriers; it is a language that is capable of communicating provoking thoughts and ideas that otherwise may be misunderstood and forgotten.” - Josiah, music business graduate

Be prepared for careers such as...

  • Concert Manager
  • Director of Tour Promotions
  • Booking Agent
  • Publicist
  • Marketing Coordinator

Further your impact...

  • Join the alumni who have gone on to work companies such as Broadcast Music, Inc. (BMI), or bands like Casting Crowns.
  • Use your business background to work with up-and-coming artists who are looking for their big break.
  • Step into the studio and record your own music.
  • Partner with bands and music groups to help them expand their platform and fanbase.

Tell Me More

Discover more about our Music Business program

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BSBA Major • Minor

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